Customers
Customer Success Stories
See how B2B marketers use Metadata to source pipeline, prove ROI, and eliminate wasted ad spend.
Zoom
141%
Increase in pipeline sourced through Metadata-managed campaigns
N-Able
524%
Pipeline ROI driven by multi-channel audience targeting
Monotype
83%
Lower cost per opportunity with automated experiment optimization
Gainsight
$6M
Pipeline generated from Metadata-managed paid campaigns
Pendo
$5M
Pipeline attributed to Metadata audience and campaign automation
Writer
86%
Reduction in cost per MQL through intelligent budget allocation
Instruqt
Replaced Agency
Brought demand gen in-house and outperformed their previous agency on every metric
What Customers Say
In Their Own Words
"Metadata has been a gamechanger for us. It's saved countless hours by centralizing our campaigns across multiple platforms and connecting to all our internal systems-- tracking influence across leads, pipeline, and revenue."
"MetadataONE Agents are something we dreamt of as marketers. AI adapts to real-time data and wins the game of inches. Since Bid Agent was deployed, it's made thousands of adjustments we'd never make manually and drove 155% increase in pipeline with a 25% lower CPC, so we can focus on brand, creative & messaging."
"What I really like about the metadata MCP is that I can now interact and engage and actually get summarized learning of what changes were made and why and how can I learn more about my audience as a result."
Ready to Source Real Pipeline?
Join the B2B marketers who trust Metadata to drive measurable results.