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Audience Targeting

Target accounts, not just titles

MetaMatch builds B2B audiences from firmographic, technographic, and intent signals — then activates them across every paid channel simultaneously.

Firmographic + Technographic

Build audiences from real business data

Define your ICP using company size, industry, revenue, tech stack, and hundreds of other attributes. MetaMatch resolves these criteria to real individuals across LinkedIn, Facebook, Google, and Instagram.

Firmographic and technographic audience builder

Intent signal integration

Intent Data

Layer in intent signals to reach in-market accounts

Combine Bombora, G2, and other intent data providers with your firmographic criteria. Target accounts that are actively researching your category — not just those that match your ICP on paper.

Lead Enrichment

Enrich every lead with verified data

When leads come in, MetadataONE enriches them with firmographic and contact data automatically. Your sales team gets full context on every prospect before the first outreach.

Automated lead enrichment pipeline

Data Sources

Three layers of targeting precision

Combine multiple data dimensions to build audiences that convert.

Firmographic

Industry, company size, revenue, location, growth stage, and more. Target the companies that match your ideal customer profile.

Technographic

Technology stack, tools used, adoption signals. Reach companies running complementary or competitive solutions.

Intent

Bombora, G2, and third-party intent signals. Prioritize accounts actively researching topics in your category.

Stop wasting budget on the wrong accounts

See how MetaMatch audience targeting puts your ads in front of accounts that actually convert to pipeline.